Over 530.000 gift cards have been issued via the Gift to Wallet platform

Morgunblaðið, one of Iceland’s leading news outlets, recently conducted an interview with our CEO, Yngvi Tomasson, which was published today in both print and online formats. In this insightful interview, Yngvi discusses the innovative digitalization of gift cards through our Gift to Wallet platform, highlighting several compelling market statistics.
Yngvi reveals that over 530.000 gift cards have been issued via the Gift to Wallet platform, boasting an impressive initial total balance of approximately $60,863,000 in a remarkably short timeframe. This cutting-edge solution empowers retailers to seamlessly issue gift cards in both electronic and printed formats, significantly boosting sales, particularly in the corporate sector for employee Christmas gifts and other applications.
Furthermore, Yngvi elaborates on how Gift to Wallet serves as a versatile platform that enables any retailer to enhance customer loyalty while establishing a micro-payment service economy tailored to their stores. He draws comparisons to well-known loyalty programs, such as Starbucks’ popular loyalty platform and Walmart’s cash services.
Among the diverse clientele of Game Chang3r are retailers, fast food chains, banks, airlines, local Groupon-like companies, and businesses specializing in experience gift cards, showcasing the platform’s broad applicability across various sectors.
 

Click here to see full interview: https://www.mbl.is/vidskipti/frettir/2025/01/06/hafa_gefid_ut_rafraen_gjafakort_fyrir_8_5_milljarda/

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